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On Her Design Philosophy Louise Campbell My work has three simple ground rules: Never cut corners, find the essence and dare to be different.
On Scandinavian design:
"We have inherited the thrill of rational thinking, the joy of detail and the strive for good craftsmanship from our predecessors. But times are different now; the technology and state of mind have changed. These years, Scandinavian design is going through a refreshing renewal yet without losing the basic strength of our tradition. To put it metaphorically: the Scandinavian designer of today has one foot in an airplane and the other solidly planted in the Scandinavian nature."
